外資系ホテル予約サイト運営会社のContent Manager ／ Social Media Managerの求人

＜Key Responsibilities＞
●Develop a consumer digital marketing strategy (owned, paid and earned media) to launch our company’s brands with the objective of building awareness and driving consideration for our brands.

●Conceptualize and implement online campaign calendars for all brands to drive awareness, engagement and consideration for our Brands across owned and bought digital media channels.

●Develop and implement annual social media strategy, consumer engagement initiatives and online reputation management. Leverage the platform as a medium to drive transactions.

●Drive ongoing measurement and process improvements, including digital, audience engagement metrics and campaign ROI.

●Monitor trends in online community tools, trends and applications. Generate monthly reports and monitor the competition and be aware of market changes and developments

●Demonstrable experience leading and managing SEO／SEM, PPC Campaigns, email, social media, display, advertising campaigns

●Manage overall social and digital marketing deliverables, agencies and budget.

＜Requirements＞
●Experience in a similar role with a key focus on strategic digital marketing. Candidate to have excellent grasp of social media metrics and best practices. Strong understanding of the digital environment as a distribution, marketing and engagement channel.

●Bilingual in English／Japanese